The paper deals with pivotal aspects of the transformation of extra-media reality in the context of TV news. In the first part I concentrate on information texts and persuasion methods in media reports and communication. Together with it I present major concepts of reality construction in media. In the second part I characterize patterns of reporting by using selected TV news from public and commercial television channels in Poland. The pertinent persuasion strategies shall come into focus. The discussion is based on TV news covering the parliamentary election in Hungary; they were broadcast on 9 April 2018 in the aforementionend television stations.