The interest in the concept of corporate social responsibility is growing. The society is more sensitive to the welfare of stakeholders. In the market economy it is now essential to care for the ethics, labour rights, human rights, social environment and natural environment. In the XXI century the competitive business has got to adapt and combine sustainable development with their profit-oriented strategies. The article analyses corporate social responsibility strategies, morives, social and business consequences.
The article provides an attempt to critically analyse the concept of corporate social responsibility (Corporate Social Responsibility) and to answer the question if corporate social responsibility is a voluntary activity or whether it results from economic and legal constraints. In the first part, the authoress analyses the relations of an enterprise to its inquirers in modern economy. At the same time, she attempts to show how they sustain pressure on the enterprise. Part II deals with two CSR models: the American which can be equated with charity and the European in which CSR constitutes a means of increasing of corporate profits. The third part outlines the critical views of Milton Friedman concerning the CSR concept. The last part describes three CSR motors: corporate interests, activities of governments and those of the third sector. The authoress believes that a really responsible business is a result of a responsible society and a move towards the balanced consumption model.
The idea of Corporate Social Responsibility (CSR) is presented in the paper with emphasis on the measurement of generated effects. The relation between CSR and economic results is also analyzed by the authoresses.
Corporate social responsibility (CSR) is a very dynamic and rapidly expanding idea, both as a theoretical conception and as a practice recommended to the firms.In theory there is a long lasting dispute about the essence of CSR and its justification from the ethical and praxiological point of view. The old arguments against CSR, formulated by Fridman, are still repeated although they must be reformulated in times of globalization. After reconstructing the theoretical assumption of CSR the authoress presents weaknesses and limits of its conception. Although its postulates seem to be right in theory, their accomplishment proved difficult. The social and ecological stakes are very hard to measure and compare, if possible at all. In theory it conduces the originating of the vague, incoherent views which are impossible to verify. In practice the rhetoric of CSR may be a smokescreen to conceal firms unethical actions
The article depicts the idea of corporate social responsibility concentrating in the frist part on the meaning and concept of corporate social responsibility. In the second part, the authoress presents the conditions and place of corporate social responsibility in Poland.
The article points out the importance of well-defined mission and vision for the market success of a company. In this context were outlined also some contemporary views of theorists and managers on corporate social responsibility.
For a few last years an interest in corporate social responsibility has been very high. To realize this idea it is necessary to take some kinds of actions. Firstly, measurement of social consequences of organization functioning. Secondly, dissemination and verification of information gained through the measurement. These actions are elements of social accountability. Exactly this issue, rarely touched in Polish litereature, was discussed in the article. Especially such problems as: conceptualization of social accountability, its practices, its standards and problems with its application were described.
In the last few years the concept of corporate social responsibility (CRS) has been widely discussed. Despite the growing theoretical input on the subject there are still many voices negating the concept and many economic myths that interfere with the activities of organisations trying to act according to CRS rules. The article's aim is to analyse critically some of the myths and an attempt to replace some of them with other opinions that may function equally well as new ways of understanding world's economic dimension.
The meaning of the e-commerce all over the world has been growing year by year. The same trends have also been noticed in Poland, where e-commerce has build stronger and stronger position among the society. The reason of starting the discussion on the topic of the e-commerce has been divided into two parts: dynamic growth of the e-commerce on one side and on the other, generally weaker position of the customer. The purpose of this article is to show what are the possibilities of protecting the customer within the e-commerce mechanisms, seeing form the CSR perspectives. First part is dedicated to the presentation of the e-commerce and its main attributes. Part two, however, presents what are the risks for the customer as the result of e-commerce growth. More space has been given to present the ways of customers’ protection considered and influenced by the CSR concept.
Enterprises willing to achieve a competitive advantage have to be socially responsible. Thus, Polish entrepreneurs face numerous challenges, which are going to be discussed by the article. Among most significant are: the understanding of the idea of social responsibility, the development of a positive attitude towards actions in that range, engaging in a dialogue with stakeholders, formulating the strategy of social responsibility, appointing the person responsible for realization of this strategy, caring for responsible treatment of employees, and finally, verification of actions connected with this activity and preparing social reports.
The purpose of this paper is to highlight the importance of the concept of corporate social responsibility for Polish companies and their stakeholders and to present it as a tool to gain competitive advantage in the market. This paper focuses on the international standards in corporate social responsibility - ISO2600, AA1000, SA8000. Also indicate the important role of actually carried out CSR activities in Poland. A review of good practices of Polish companies was also carried out and the benefits of implementation of responsible business principals have been inventoried.
The UN Global Compact initiative, despite its relatively long history, is still not very widely known among entrepreneurs. It seems vital that measures are taken to popularise it and public awareness of the benefits it offers to the participants is increased. The author intends to discuss the theoretical assumptions behind the initiative and to present the practical application of its principles.
W artykule zaprezentowano wyniki badań przeprowadzonych pomiędzy grudniem 2008 r. a marcem 2009 r. przez Instytut Pracy i Spraw Socjalnych. Objęto nimi 50 szefów działów ZZL (wywiady) oraz 1204 pracowników (ankietyzacja) zatrudnionych na stanowiskach pracownika wykonawczego, specjalisty i menedżera. Do udziału w badaniach zaproszono przedsiębiorstwa o potwierdzonym wysokim poziomie ZZL: laureatów konkursów „Lider Zarządzania Zasobami Ludzkimi” i „Inwestor w Kapitał Ludzki”.
EN
This article presents the results of research conducted between December 2008 and March 2009 by the Institute of Labor and Social Studies in Warsaw. The study encompassed fifty human resource management departments (interviews) and 1,204 employees (questionnaires) filling positions of operative workers, specialists, and managers. Companies with a confirmed high level of HRM -winners of the 'Human Resource Management Leader' and 'Investor in Human Capital' competitions - were invited to participate in the study.
The problem of social responsibility (CSR) has been the subject of discussion, studies and papers for many years. As for the legitimacy of the premises, there is general agreement in the academic, social, and business arenas alike. However, studies done up to this point have indicated that there remains a relatively low level of awareness and a very limited degree of implementation of this concept in practice. This article proposes to use the concept of marketing in the process of coordinating relations between stakeholders. This approach could help to implement this concept in practice; it makes reference to well-known activities and tools in economics. The problem of applying marketing in CSR is also presented on the basis of the theory of transaction costs. It is pointed out that difficulties in the coordination process resulting from the emergence of a number of transaction costs discourage companies from introducing CSR. The article is a contribution to conducting in-depth studies in this field.
The notions of social market economy, social economy and social responsibility co-exist side by side - both in theory and practice. The paper discusses these three concepts and identifies the differences between them.
Corporate Social Responsibility (CSR) is an important element of modern management system of innovative companies in agribusiness, that allows better interaction with various groups of stakeholders involved. Innovation in agribusiness is a necessity arising from a frequent need of adjustment to the requirements of a market economy. Important factors of the development of an enterprise are: implementation of the innovation, openness to ideas of employees, friendly and partner relations with people generating ideas, support of independent employees and their way of thinking.
The paper presents selected cases of multinational enterprises, which are the leaders in stakeholder relations in Poland. The empirical part is preceded by the introduction, which situates the case studies in the theoretical framework of industrial relations. In this area the generalization of evidence from the existing capitalist systems has produced two perspectives. Corporate governance is perceived from shareholder's view as well as from stakeholder's view. The presented results refer to the second of the mentioned models. The empirical part discusses the origins of the practice of incorporating stakeholders' expectations into companies' operations and presents types of stakeholders' participation, as well as the process of dialogue institutionalisation. Finally, recommendations concerning the inner-organizational conditions promoting effective dialogue are formulated.
The idea of Corporate Social Responsibility, including its various practical aspects, is a relatively new concept, systematically becoming more and more popular in EU-27 because of potential economic, environmental and social benefits which it can bring. Areas that seem worth focusing from the point of view of possible competitive gains from CSR, concern good relations with both internal and external stakeholders. The ability to build proper relations helps to increase profits, reduce costs or enhance image, loyalty and trust among stakeholders which seems to be decisive for long term competitiveness of given enterprise or the whole economy. The paper investigates the implementation of concept of CSR in Polish economy. The author presents the examples of socially responsible firms and good practice which are undertaken in the analyzed area. Unfortunately, in case of many small and medium enterprises CSR still remains a peripheral concern. The importance of CSR cannot be underestimated in case of the whole Polish economy that aspires to be as competitive as the other Western EU countries.
Socially responsible enterprise can be interpreted in terms of 'social capital', which is defined as connection within and between social networks. These connections, treated as a potential value, are characterized by mutual trust and stressing the importance of cooperation. As a consequence employees learn that cooperation is an effective tool to maximize their own profits (especially in the long term). Mutual trust and cooperation give rise to unformalized, spontaneous exchanges, and these lead to flexibility and innovation. Differentiating organizations by means of the level of social capital is based on the analysis of individuals' tendency to cooperate. The aim of the article is to describe the connection between the practices undertaken in an organization to strengthen cooperative attitudes and their consequences for the national social capital.
JavaScript is turned off in your web browser. Turn it on to take full advantage of this site, then refresh the page.