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The Role of Student Radio Stations in the Higher Education System

100%
Bôtošová Ľ., Brník A., Imrovič M.
Media Literacy and Academic Research
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2023
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vol. 6
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issue 1
174-188
EN
Student radio stations are an important part of the media environment in Slovakia. Our research focused on obtaining information on the functioning of these stations, including their legal regulation, training of new members and formal integration into university structures. Student radio stations have several rights and obligations secured by the new Slovak Media Act and can be classified as community radio stations. Students are mostly mentored and apprenticed by senior radio colleagues for a semester or a whole year to hone their communication skills, create scripts and master broadcasting techniques. Student radio stations are under the umbrella of, or are part of, a university, but focus on student topics in content and do not serve as a medium for a given educational institution. The topic for discussion remains whether the student radio stations are fulfilling their legal obligations and whether they are interested in applying for a radio broadcasting licence. The qualitative research carried out in this study shows that the majority of radio stations in Slovakia have advertisements on air, mostly in the form of barter, and the principles regarding commercial media communication are not always followed. A big question mark is the possibility of obtaining a radio broadcasting licence, as the current legislation may be too restrictive for student radio stations. Overall, the research has shown that student radio stations are an important part of the media environment and can provide students with valuable experience and knowledge in media work.
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The Relation Between Political Indifference and Resilience to Disinformation

100%
Palloshi Disha E., Rustemi A.
Media Literacy and Academic Research
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2022
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vol. 5
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issue 2
164-177
EN
The well-informed citizen in a society is a predisposition for the empowerment of democratic government, respectively democratic society where the rule of law, freedom of media, and expression are an outcome. This study tries to analyze the relationship between politically active/ inactive citizens and their susceptibility to disinformation, by age group. The methodology used is qualitative and quantitative. The theoretical overview is supplemented by an analysis of the existing data at the state level that represents the citizens’ trust in the country’s institutions and their trust in the media. Furthermore, as a quantitative method, the questionnaire tries to rank citizens’ activity/interest in politics by age group and see how susceptible these age groups are to disinformation. The study aims to highlight that the most productive age group of citizens (31 – 45) are indifferent to politics and to reflect on the consequences that a society striving for democratization, such as North Macedonia, might have. Furthermore, the study recommends that media education be extended to different age groups of society, and media education should adjust to the characteristics of one society and reflect on the sense of national identity that, above all, impacts the success of media education in one country.
3
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Media Literacy Policy for Unknown Media Audiences

100%
Rožukalne A., Skulte I., Avădani I., Lupu C., Oggolder C., Stakle A., Gálik S., Vrabec N., Metanova L., Velinova N.
Media Literacy and Academic Research
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2023
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vol. 6
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issue 2
101-125
EN
Media literacy target audiences are an important part of media policy. Other national media policy objectives, such as quality and responsibility of the mass media, safety, and sustainability of the media environment, are also related to society’s media literacy. Aligning policy measures with the changing challenges of modern media use is not an easy task. Without systematic research, policy makers lack an in-depth understanding of the needs of media users and cannot be accurate in providing support mechanisms. By adopting a mediatization framework, this study seeks to dissect the symbiotic relationship between media and society within a mediatized context, paying particular attention to how media logic intertwines with various social subsystems and influences the trajectory of media policy development, specifically in the realm of media literacy. Drawing upon bibliographic data from the Mediadelcom project and conducting a meticulous content analysis of national media policy documents, we critically evaluate the media literacy policies in Austria, Bulgaria, Latvia, Romania, and Slovakia. The study aims to underscore how an overreliance on media logic and negligence of audience needs thwarts the efficacy of media literacy policies, ultimately hindering their capacity to fulfil their intended objectives. This research endeavours to illuminate these dynamics, providing valuable insights and recommendations for policymakers striving to enhance media literacy and foster a more informed, responsible, and resilient media landscape.
4
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Inventions in Media Education with the Use of the Innovative Technologies (with the Example of Teaching the Discipline “History of Journalism”)

86%
Sazonova Y.
Media Literacy and Academic Research
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2022
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vol. 5
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issue 1
192-215
EN
The article substantiates the need to modernize media education in higher educational institutions of the post-information society, the factors that determine the methodology of lectures and seminars are identified, the ways of optimization of media education with the example of teaching the professional discipline “History of Ukrainian and foreign journalism” are offered, the formats of lectures and seminars classes in media education with the use of information and communications technologies are proposed, the characteristic features and advantages of each format are determined. The typology of invariants of lectures is developed and the expanded classification of formats of seminars with implementation of innovative technologies through a prism of elements of gamification is modelled, in particular classes in the format of interactive quizzes and brain-rings, interactive crossword puzzles (classical, Japanese, fillwords, sudoku, scanwords), interactive group debates and discussions, interactive polls and interactive fine arts (mindmapping). The results of a survey of students of the specialty “Journalism” of the capital and regional Ukrainian universities regarding the most popular ICT, the most effective, motivational, and creative formats for lectures and seminars classes in the educational process are presented. The effectiveness of seminars with the implementation of gamification is substantiated, since information in the form of an intellectual game activates creative and analytical thinking, allows the integration of all students to creative cognitive activities, contributes to the intensification of the educational process, and makes it more interesting, flexible, and multifaceted.
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From Literacy to Skills Discussing Media Education and Its Goals

86%
Oggolder C., Krakovsky C.
Media Literacy and Academic Research
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2023
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vol. 6
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issue 2
55-63
EN
Digital media and accompanying forms of communication also affect risks and opportunities regarding media-related competencies. Since a broad basis of knowledge is required to understand the increasingly complex contexts in both mediatized and interpersonal communication, media literacy and media education must be considered crucial to meet these current challenges. However, media education is noticeably limited to digital skills aimed at preparing citizens primarily for the world of work. Understanding media literacy in this way means degrading the acquirement of competencies for democratic participation and debate to a mere nice-to-have. This paper aims to critically discuss the ongoing move of media literacy education and programs toward acquiring digital skills primarily. Therefore, we assessed Austrian governmental decrees and curricula in terms of their focus on both the promotion of citizens’ employability and media education concerning democratic participation and deliberative communication. In addition, we conducted interviews with two leading Austrian experts in media education to gain insights from different perspectives.
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Explanatory Journalism – A New Way How To Communicate In Digital Era

86%
Višňovský J., Bielik P.
Media Literacy and Academic Research
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2021
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vol. 4
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issue 1
14-37
EN
The paper addresses the issue of explanatory journalism, which is becoming an increasingly popular and important form of communication in times flooded by verified information as well as misinformation and hoaxes. The study is of a theoretical character and critically evaluates knowledge from this area, placing emphasis on digitalization of journalism that has brought new communication instruments and platforms, thus increasing demands on information literacy and media education of a recipient. This phenomenon resulted in the establishment of several media projects aimed mainly at explaining complex terms or phenomena in a simple and comprehensive way or at interconnecting high-ranking state officials with influential businessmen. In the text, the authors address the role and status of explanatory journalism, its potential in relation to investigative journalism and data journalism - areas and topics that are urgent and beneficial for our society but are often difficult to comprehend for a reader due to their technicality and complexity.
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Kobiece wzorce osobowe kreowane w młodzieżowych produkcjach filmowych z perspektywy edukacyjnej

72%
PIENIĄŻEK M.
Edukacja-Technika-Informatyka
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2015
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vol. 6
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issue 3
138-146
PL
Współczesną rzeczywistość charakteryzuje bardzo dynamiczna i agresywna ekspansja mediów. Środki społecznego przekazu towarzyszą nam na co dzień, przy każdej możliwej czynności. Bez telewizji, telefonów komórkowych czy internetu nie wyobrażamy już sobie życia. Oczywiście pozytywny aspekt korzystania z innowacyjnych technik komunikowania, z komfortu, jaki nam daje nieograniczony wręcz dostęp do wszelkich informacji, jest bezdyskusyjny. W świadomości każdego pedagoga czy osoby wychowującej współczesnych nastolatków powinno się zrodzić pytanie o rolę, jaką w procesie wychowania odgrywają media. Okazuje się bowiem, że wartości przekazywane i często bezkrytycznie 146 przyjmowane przez młodzież mogą być niespójne z koncepcją wychowania dzieci przez wychowawców, opiekunów, rodziców i pedagogów. Jednym z obszarów, które wymagają szczególnej uwagi, jest kształtowanie tożsamości płciowej młodego pokolenia. W niniejszej publikacji poruszono problem kreowania wizerunku współczesnej kobiety – silnej, niezależnej, wręcz agresywnej wojowniczki przyjmującej tradycyjne role męskie w codziennym życiu. Modelowanie takiego wzoru odbywa się poprzez produkcje masowe, których przykłady również zostały przytoczone. Artykuł jest próbą zwrócenia uwagi na jeden z najistotniejszych obszarów oddziaływania mediów oraz potrzebę zakrojonej na szeroką skalę edukacji medialnej w dobie rozwijających się technologii medialnych.
EN
The modern reality is characterized by a very dynamic and aggressive media expansion. The communications media accompany us every day, at every possible step. Without TV, mobile phones or the Internet can not imagine our life now. Of course, a positive aspect of the use of innovative techniques to communicate with the comfort that gives us almost unlimited access to any information that is beyond dispute. In the consciousness of every teacher, whether each person bringing up the modern teenagers, should the question arise about the role they play in the educational process media. It turns out that the values transmitted and often uncritically accepted by young people, may be inconsistent with the concept of education of children by teachers, caregivers, parents and teachers. One of the areas that need particular attention include gender identity development of young generation. In this publication addresses the issue of creating the image of a modern woman strong, independent, almost aggressive warriors, accepting the traditional male roles in everyday life. Modeling such a formula is done by mass production, examples of which have also been quoted. The article is an attempt to draw attention to one of the most important areas of the media, and the need for large-scale media education in the era of emerging media technologies.
8
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Beyond Media Education: Assessing News Media Literacy in Media Students of Public and Private Universities in Pakistan

72%
Ikram M., Hameedur Rahman B.
Media Literacy and Academic Research
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2023
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vol. 6
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issue 1
70-90
EN
Infiltration of mass media has increased the exigency of tools necessary for countering the hazardous effects of mass media. Media literacy is considered a tool essential in the 21st century for a democratic society that aims to empower the audience and provides autonomy over mass media messages. Media education plays a significant role in educating media students about theoretical and practical knowledge about media industries. The researcher has employed the “Cognitive Model of Media Literacy” proposed by Potter (2004) and seven skills of media literacy suggested by Potter (2019), particularly as related to news content. News media is supposed to be highly objective, but highlighting some news while neglecting others raises questions about the objectivity of news media. The study intends to explore the standard of media education in Pakistan in imparting news media literacy among media students enrolled in BS and Master’s degree programs. To analyze the level of theoretical and practical knowledge of media students regarding news media and their level of news literacy skills, the researcher has collected data using a cross-sectional survey of 300 students (N=300) enrolled in two public and two private universities in Pakistan, including 200 media students and 100 non-media students. Moreover, through content analysis of the curriculum of media studies mentioned in the prospectus of BS and Master’s degree programs, the standard of media education in Pakistan is also assessed. The study’s findings suggest that media students are more news media literate than non-media students, highlighting the significance of media education. Similarly, consciously and excessively consuming news media also positively affects the level of news media literacy in media students. Moreover, this study suggests that while performing information processing tasks, media students are equipped with skills to perform the task of news filtering comparatively better than meaning construction tasks. However, content analysis of the curriculum reveals that the majority of the courses related to news content focus on theoretical and practical knowledge while neglecting the significance of incorporating analytical courses crucial to harness critical thinking skills. The findings elucidate that universities offering analytical courses in their BS and Master levels scored higher in their news media literacy than those not offering analytical courses. Therefore, the study suggests the incorporation of analytical courses at BS and Master level media education curricula to develop essential skills for performing meaning construction tasks effectively.
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