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EN
The book market in Poznań at the turn of the 1920s and the 1930s got a particular boost and encouragement. Following a temporary softening of the strict policy of the German authorities towards the Poles, Polish lending libraries and bookshops publishing in Polish and for the Poles began to crop up. The press market, publishing both local newspapers and journals, enjoyed a particular development. Karol Reyzner was a lesser known publisher and undoubtedly stayed in the shade of more eminent and prominent figures such as Walenty Stefański, Jan K. Żupański, Napoleon Kamieński, Antoni Popliński and Ludwik Merzbach. His influence upon the local book market was far less intensive than that of the above mentioned publishers as his publications were not that numerous or important. However, K. Reyzner managed to survive on the market for as long as half a century, i.e. for a much longer period than many other prominent local Polish publishers of the time. Publishing primarily books for less educated people and specializing in publications with no scientific or literary aspirations, simple and cheap judging from the editorial standards, he nevertheless carried out an important social function. The present article discusses the history of Reyzner’s printing office and its publishing output, additionally outlining the role of the lending library attached to the printing office – the first one managed by a Pole and targeted at the local Polish population. The analysis of the still existing catalogues of the library indicates that, unlike the publishing activity of the firm, the lending library addressed much more cultured and refined reader, which is manifested by the content of the collection that included many accomplished works written by prominent authors or researchers of the time.
PL
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EN
Zakłady Graficzne Instytutu Wydawniczego “Biblioteka Polska” (Biblioteka Polska Publishing House) operated in Bydgoszcz between 1920–1939. The printing office was established by Władysław Kościelski, a member of the Wielkopolska landed gentry. It was one of the biggest and the most technically advanced publishing house in Poland of the inter-war period. “Biblioteka Polska”, with its seat in Warsaw, published works of several hundred Polish and foreign authors in publishing series. It publishing output was complemented with numerous commemorative brochures, leaflets and notelets issued along with the printed publications. This group of publications, addressed to a wide circle of receivers, was characterised by straightforwardness in the expression and legibility. Basically, they were to convey information or were issued for commercial or marketing purposes. They show a remarkable variation in terms of their content and topographical form (as regards the nature of ornamentation, graphical layout or typesetting). These leaflets had their share in the formation of the proper receiver of the book and the press, contributed to the formation of readership and the reader’s needs, and to promotion of literary and scientific output of writers and scholars. They were designed by renown graphic designers, including book illustrators. In all, they constitute valuable source material of documental, historical and aesthetic nature.
PL
W Bydgoszczy w latach 1920–1939 działały Zakłady Graficzne Instytutu Wydawniczego „Biblioteka Polska”. Zostały one założone przez wielkopolskiego ziemianina Władysława Kościelskiego. Należały do największych i najnowocześniejszych w dwudziestoleciu międzywojennym w Polsce. Instytut Wydawniczy „Biblioteka Polska”, z siedzibą w Warszawie, w seriach wydawniczych ogłosił kilkaset tytułów dzieł autorów polskich oraz zagranicznych. Opublikował również liczne druki ulotne i okolicznościowe. Kierowane do szerokiego kręgu odbiorców pozycje cechowała komunikatywność, jak również czytelność. Pełniły one przede wszystkim funkcję informacyjno-reklamową. Wprowadzone do obiegu czytelniczego wykazują zróżnicowanie pod względem treści i formy typograficznej (ze względu na charakter zdobnictwa, układ graficzny czy dobór czcionki). Odegrały ważną rolę w kształtowaniu świadomego odbiorcy książki i prasy, miały wpływ na kształtowanie potrzeb czytelniczych, upowszechnianie dorobku pisarzy oraz uczonych. Były projektowane przez uznanych grafików, a także ilustratorów książki. Stanowią cenny materiał źródłowy o charakterze dokumentacyjnym, historycznym i estetycznym.
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