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Glass Man Identity: From Big Brother to Covid Passport

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Krivolap A.

Studia Humanistyczne AGH

2022

vol. 21

issue 2

31-39

This article will investigate the communication problems creating cultural identity and saving private space in the era of QR-codes and vaccination passports, in which every step offline and click online is recorded and stored in databases. The author proposes using the metaphor of the Glass Man to explain the status of the current cultural identification process. The term has come from medical terminology, where it means “imperfect osteogenesis”, a condition when bones are weak and unable to provide the necessary level of support. The body lacks the stamina and resistance required to function properly. The identity of Glass Man means transparency by default on the one hand, but fragility on the other. The Glass Man is a person without the need to hide anything. Nothing to hide, nothing to be ashamed of – it is a new mode of communication, with no taboos or ethical limits applying to topics of conversation. The Glass Man identity also means transparency, not just for the individual but also for the corporation acting in the mediated public space. The Chinese social credit system can serve as a good example of how social control disciplines citizens and increases levels of social control. We can hide something about ourselves from other users, but not from service owners. The Glass Man identity means a new type of human, a new type of balance between control and power. Glass Man means a person who does not need to hide anything. It is a new mode of both communication and power. Big Brother is no longer merely a metaphor or a reality TV show. This is a “brave new world,” and most likely our new reality.

Oblicza wojny w kontekście teorii mediów Marshalla McLuhana

100%

Kukiełko-Rogozińska K., Tomanek K.

Adeptus

2017

issue 10

Faces of war in the context of Marshall McLuhan's media theoryThe article shows how Marshall McLuhan’s media theory is used to analyze photographs taken with an iPhone. The reflections were inspired by the blog of the Canadian photographer Rita Leistner, who participated in the media project aimed at familiarizing American soldiers’ families and friends with everyday life of the military contingent in Afghanistan. Leistner, for the first time in her career, used a smartphone instead of professional photographic equipment. Her decision was motivated by the need to edit photographs easily and publish them quickly on the Internet. The result of her work was a blog, titled Looking for Marshall McLuhan in Afghanistan. To describe her photographs, Leistner uses selected concepts defined by McLuhan in the second half of the 20th century: probe, extension of man or figure-background dichotomy. In consequence, the technological face of war can be better understood by the viewers of the materials she prepared. Oblicza wojny w kontekście teorii mediów Marshalla McLuhanaW artykule przedstawiono sposób wykorzystania teorii mediów Marshalla McLuhana do analizy zdjęć wykonanych iPhone’em. Inspiracją do tych rozważań jest blog kanadyjskiej fotografki Rity Leistner, uczestniczki projektu medialnego, którego celem było zapoznanie rodzin i przyjaciół amerykańskich żołnierzy z codziennym życiem wojskowego kontyngentu w Afganistanie. Leistner, po raz pierwszy w karierze, używała smartfonu zamiast profesjonalnego sprzętu fotograficznego. Wynikało to z konieczności łatwego edytowania zdjęć i ich szybkiego umieszczania w internecie. Efektem tej pracy jest blog zatytułowany Looking for Marshall McLuhan in Afghanistan. Aby opisać swoje fotografie, Leistner użyła bowiem wybranych koncepcji sformułowanych przez kanadyjskiego myśliciela w drugiej połowie XX wieku: sondy, przedłużenia człowieka czy dychotomii figura/tło. Dzięki temu zabiegowi odbiorcy jej fotografii mogą lepiej zrozumieć technologiczny i medialny wymiar wojny.

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Glass Man Identity: From Big Brother to Covid Passport

Oblicza wojny w kontekście teorii mediów Marshalla McLuhana