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EN
Young people are active participants in social relations. The current state and future development of society, their health, energy and mentality depend on how their thinking and behavior are formed. As we know, modern information society sets the conditions precisely to the intellectual development of the person – his knowledge, possession of information, creativity, ability to solve any problems are count more. Searching by young people for their own behavior model is carried out under the influence of stereotypes. In order to understand the characteristics of the human world, to ensure its intellectual development, it is necessary to deepen and expand our understanding of stereotypes. The aim of the article is generalization and systematization of theoretical knowledge about the nature of social stereotypes as a prerequisite for the intellectual development of youth. In the article the method of scientific generalization, methods of analysis, synthesis and systematic approach are used. The theoretical study, that is done, allows proposing an approach that provides the overcoming of stereotypes and achieves intellectual development of youth by means of purposeful pedagogical influence. The approach is presented in the form of social technology. Social technology includes five stages. The first one is the formation of a complete, constantly updated system of theoretical knowledge about social stereotypes and the phenomenon of stereotyping. The second one is detection of the existing stereotypes of thinking and behavior of today’s youth with the help of socio-psychological methods. The third stage of the technology is the analysis and evaluation of results in terms of their compliance with the requirements of the information society. The fourth and fifth stages of the technology are performed, if the analysis has shown negative results. The presented approach is one of the possible ways to solve the acute social problems – to overcome stereotypes and ensure the intellectual development of youth. In the future attention should be focused on the practical research of the dominant in the mass consciousness of youth stereotypes. Such information will allow drawing conclusions about the social and psychological health of this young generation and society in general, giving a prognosis for the future.
EN
The role and importance of situational methodology as one of the pedagogical tools of influence on the formation of socio-ethical values of future managers in higher schools of Ukraine and Germany have been theoretically substantiated. The possibilities of situational methodology influence on the formation of socio-ethical values of students - future managers of economic sphere in higher schools of Ukraine and Germany - have been revealed. The most important functions of the interaction of a future manager with staff have been considered. Special pedagogical factors which have an impact on students’ understanding of socio-ethical peculiarities of professional activity have been analyzed. Professionally directed situations as one of the important pedagogical mechanisms that contribute to enhancing the socio-ethical activity of the students have been considered as well as their ability to participate in meaningful, professional interaction on the basis of professional activity in deterministic situations. It has been proved that the formation of socio-ethical values by means of applying situational methodology requires modeling of situations that would activate students on finding and explaining the so-called socio-ethical and pedagogical factors that occur in professional activity. Direct and inverse relationship between the personality of a future manager and socio-ethical values of a personality in the profession of manager has been revealed. It has been proved that the managerial socio-ethical values is a reflection of a system of ethical knowledge and practical recommendations which regulate the activities of individuals in the professional community and is aimed at receiving maximum efficiency from the economic activity. In this regard two components - the professionalization of students and the formation of their socio-ethical values - make up quite multifaceted educational-upbringing process in higher schools of Ukraine as well as of Germany
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