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EN
The purpose of the study was to show that interpretation of observed objects depends on the context (in this case context was the advertisement) in which they are seen. The second goal was to show the equivalence of two methods used to investigate similarity between objects – affinity index and comparison in pairs. The group of 180 people aged 19–32 participated in the study. They valuated similarity between three identical objects but advertised in three different ways. Using multidimensional scaling method the perception maps of the three products were created. Data unequivocally proved that they were seen as dissimilar. The Pindis procedure revealed that both methods used to investigate similarity are methodologically equivalent. They can be used interchangeably.
EN
In the present study, we explored the role of liking in the social induction of affect. Dispositional likeability was manipulated by written reports describing a sender as a likeable or dislikeable character. Afterwards participants watched short videos presenting the sender displaying happy or sad emotional expressions. We expected that exposure to the likeable sender would lead to reactions concordant with his emotional expression (assimilation), whereas exposure to the dislikeable sender would result in discordant reactions (contrast). The results indicated that dispositional likeability influenced the social induction of affect when the sender expressed positive emotions. Moreover, liking mediated the effects of the happy sender’s dispositional likeability on participants’ affective state. Exposure to the sad sender, however, led to assimilation regardless of the sender’s dispositional likeability.
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EN
The data mining technique of time series clustering is well established. However, even when recognized as an unsupervised learning method, it does require making several design decisions that are nontrivially influenced by the nature of the data involved. By extensively testing various possibilities, we arrive at a choice of a dissimilarity measure (compression-based dissimilarity measure, or CDM) which is particularly suitable for clustering macroeconomic variables. We check that the results are stable in time and reflect large-scale phenomena, such as crises. We also successfully apply our findings to the analysis of national economies, specifically to identifying their structural relations.
EN
The aim of this paper is to present selected metaphors which are frequently employed in Business English. These metaphors are based on the similarities between business and three domains: human beings, sports and relationships. Companies – like people – should be healthy; if they fall ill, they may be cured. Moreover, they compete with each other and engage in relationships. In this paper, we adopt the approach to metaphor proposed by Lakoff and Johnson in Metaphors We Live By (1980). The analysed metaphors come from magazines such as Newsweek, The Economist and Business Week as well as from teaching materials designed for students of business and economics.
EN
Numerous positive functions are ascribed to integrative internal dialogues. It is therefore worth looking for the determinants of dialogue author’s integrative attitude, which is understood as openness to the partner’s viewpoint as well as readiness to favorably consider their arguments and, consequently, to modify one’s own stance. The aim of the present experiment (N = 215) was to check how dialogue author’s integrative attitude is influenced by his or her similarity to the imagined interlocutor and by the author’s certainty of his or her standpoint. Before the participants conducted an imagined dialogue, they assessed the certainty of their standpoint and wrote down their three positive and three negative characteristics. Some of these characteristics were later presented to them as the traits of their potential interlocutor. Finally, the participants completed the Integration–Confrontation questionnaire, measuring their integrative attitude in the dialogue. I found that dialogue authors who were very certain of their own standpoints exhibited a significantly lower level of integrative attitude than those who were less certain of theirs. Additionally, it turned out that similarity in terms of negative characteristics increased integrative attitude in dialogue authors. No such relationship was observed when a sense of similarity in terms of positive characteristics was induced. This is a surprising result against the background of research on actual relationships, which may attest to the specificity of internal dialogues.
EN
People believe that the effects of unecological behaviors may be compensated for by engaging in alternative conservation activities. The problem is, however, that those who hold such beliefs are less likely to engage in real behaviors. Understanding the structure of compensatory beliefs could potentially minimize this negative effect. In a pair of studies (qualitative and quantitative) we explored two aspects that appear key for compensatory beliefs 1) the similarity and 2) the relative difficulty of behaviors. We found that people spontaneously proposed compensatory behaviors which belonged to the same pro-ecological domain as the corresponding initial behaviors (Study 1). However, participants in the quantitative study agreed more often that they should compensate for one behavior with another when both behaviors belonged to the same cognitive category and simultaneously the compensatory behavior was relatively less demanding than the initial one (Study 2).
EN
The paper explores the significance of the Chinese concept of harmony (he, xiehe) for establishing a stable and efficient global governance. The author assumes that to meet demands of the emerging global community this concept should be assessed in the context of two other important notions: “commonality” (yong) and “similarity” or “sharing” (tong). The merging of these concepts has been a real basis of the Chinese tradition and it can serve as a foundation of a new global order based on the principle of synergy.
EN
People often assess other people’s personality traits merely based on their emotional expression or the physical features of their faces. In this paper we review the evidence of biases when formulating judgments of trustworthiness and confidence from two types of facial characteristics. One line of evidence documents the influence of emotional expressions representing an individual’s motivational state and reflecting agents’ intentions. People’s judgment about the trustworthiness or attractiveness of others largely depends on the emotions expressed. The second line of evidence describes how facial appearance (e.g., cues of physical strength or resemblance to one’s own face) affects the inferences of personality traits. The two experiments described in this paper investi-gated the interplay between these two factors (i.e., facial features and emotional expression) and their combined influence on social judgments. We hypothesized and tested how both facial features conveying trustworthiness (vs. dominance) and a smiling (vs. neutral) expression influence judgments of trustworthiness and confidence (Study 1). We also tested the influence of facial resemblance in an interaction with a smiling individual when forming judgments (Study 2). We found that relatively static facial features conveying trust had more impact on judgments of trustworthiness than emotional expressions, yet emotional expressions seem to be more impactful for judgments of dominance. The results of both studies are discussed from a sociocognitive perspective.
PL
Nie zawsze łatwo jest powiedzieć, gdzie przebiega granica pomiędzy edukacyjną a promocyjną działalnością muzeów. Zwyczajowo łączy się pracowników odpowiedzialnych za te zadania i same zadania, zakładając, że ich praca jest bardzo podobna a cele zbieżne. W mniejszych muzeach nierzadko ta sama osoba zajmuje się obydwoma dziedzinami pracy muzeum, łączy je bowiem dużo – praca z publicznością, pozycja w strukturze organizacyjnej, wspólne cele i co być może najważniejsze – korespondujące ze sobą projekty. Przy wszystkich podobieństwach, dzieli jednak pracowników edukacji i promocji istotna różnica. Adresatem działań promocji jest całe społeczeństwo, adresatem działań edukacji – ta jego część, która zdecyduje się, za sprawą przygotowanej przez pracowników edukacji i odpowiednio zaprezentowanej przez pracowników promocji oferty, przyjść do muzeum. Punktów współpracy, ale i miejsc, w których mogą pojawić się nieporozumienia między promocją a edukacją jest sporo. Kierując się jednak wspólną dla całego muzeum misją i myśleniem zespołowym, te dwa najbardziej bodaj kreatywne działy muzealne mogą w znacznym stopniu kształtować relacje z publicznością i pozycję muzeum na mapie instytucji kultury.
Communication Today
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2021
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vol. 12
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issue 1
62 - 78
EN
This study explores the roles that similarity and credibility play in the influencer-follower relationship as experienced by followers. The data was collected using face-to-face semi-structured interviews that were conducted with 37 young adults, analysed using thematic analysis. The findings show that there were shifts in how followers translated similarity and credibility, transforming the motives behind following influencers. Followers also do not view themselves as having similar values or personality traits to influencers. The level of trust and perceived credibility were lower versus that of existing literature. The study also shows that similarity plays a part in the decision to unfollow. The findings reflect changes in follower behaviour and ultimately the way they consume content from influencers.
EN
It is not always easy to determine the boundary between the educational and promotion-oriented activity pursued by museums. It has become a custom to link staff members responsible for those tasks and the tasks themselves, going on the assumption that their work is extremely similar and targets - concurrent. In smaller museums the same person frequently deals with both titular functions fulfilled by the institution, because they share numerous features: work with the public, position in the organisational structures, joint targets and, possibly the most prominent, corresponding projects. Despite all these similarities, there exists an essential difference between employees dealing with education and promotion. The latter is addressed to society as a whole, while education - to that part, which decided to come to the museum as a result of an off er prepared by staff members involved in education and suitably presented by those responsible for promotion. There are quite a few cooperation points, but also instances where misunderstandings may occur between promotion and education. By carrying out the joint mission of the whole museum and heeding group reflections, these departments, probably the most creative in a given museum, can to a considerable degree mould relations with the public and the position held by the museum on the map of cultural institutions.
EN
Recently, we identified 24 factors (e.g., appearance, conformity, leisure) that may capture whether people want to be similar or different from their sexual and romantic partners on different qualities in 274 (nWomen = 225) Italians (Marchi et al., 2023; Personality and Individual Differences). In this brief report, we reanalyzed that data, but now turn our attention to content we did not report previously about relationship beliefs. Participants believed similarity was more important than complementary in relationships but beliefs that physical attractiveness is important may trump them both. However, belief that physical attractiveness is important was unrelated to any of the compatibility factors and complementarity beliefs were only related to three of them, while nearly two-thirds of the correlations with similarity beliefs were significant (e.g., residence, speech, intellect). We discussed our results in terms of how different generalized relationship beliefs may manifest themselves in how similar or different people want their romantic and sexual partners to be.
PL
Rynki kapitałowe reagują prawie natychmiast na sytuacje kryzysowe. Zależności takie mogą mieć zarówno charakter międzynarodowy, jak i lokalny. Badania skupiają się na giełdach dwóch krajów: Hiszpanii i Polski. Kraje te są często porównywane do siebie pod względem różnych kryteriów gospodarczych i społecznych. Badania dotyczą okresu od 3 marca 2019 roku do 31 marca 2021 roku. Celem badań jest identyfikacja sektorów i indeksów podobnych do siebie na poziomie lokalnym oraz wskazanie wśród par indeksów podobnych tych, które stanowią impuls dla innego sektora. Do badań wykorzystano metodę hierarchiczną analizy skupień (metoda Warda) oraz test przyczynowości Grangera. W niniejszej pracy przedstawiono nowatorskie podejście do porównań sektorowych na poziomie lokalnym.
EN
Capital markets react almost immediately to crises. Such relationships can be both international and local. The research focuses on the stock markets of two countries: Spain and Poland. These countries are often compared in terms of various economic and social criteria. The research covers the period from March 3, 2019, to March 31, 2021. The aim is to identify sectors and indices similar to each other at the local level and to identify, among pairs of similar indices, those that provide a boost to another sector. The research uses the hierarchical cluster analysis method (Ward’s method) and the Granger causality test. This work presents a novel approach to sectoral comparison at the local level.
EN
This paper examines the relationship between lexical frequency and phonological processes, focusing on rendaku in Japanese. Recently, the effect of lexical frequency on linguistic processes, either direct or indirect, has been confirmed in a growing body of studies. However, little attention has been paid to the potential effect of lexical frequency on rendaku. With this background, I examined the effect of lexical frequency on the applicability of rendaku, and developed an analogy-based model by incorporating lexical frequency. The results demonstrate (i) that lexical frequency affects the applicability of rendaku, (ii) less frequent compounds follow the existing patterns that the exemplar offers, and (iii) that rendaku is psychologically real; in other words, rendaku is productively applied to innovative forms, and such an application can be accounted for by the current model.
PL
Tradycja wiary chrześcijańskiej jako rzeczywistość stanowiąca element składowy autentycznego wyrażenia w czasie i przestrzeni osób wierzących podlega także zróżnicowanej percepcji historycznej-religijnej, filozoficznej, teologicznej, socjologicznej itd. Nie ma w tym nic nadzwyczajnego aż do tego momentu, kiedy jej obecność zwłaszcza po stronie samych chrześcijan przestaje pełnić prawdziwą funkcję formacyjno-duchową. A dziś taka sytuacja wydaje się stanowić pewien negatywny trend w świadomości i postawie wielu osób wyznających chociażby swój związek z Kościołem katolickim. Przy tym do-chodzi jeszcze do prostego zrównywania i utożsamienia odmiennych tradycji między innymi po to, aby nie przywiązywać się do jednej lub dominującej. Tymczasem uznanie chrześcijańskiej tradycji wiary wraz z jej specyfiką i odcieniami wymaga wierności jednemu przekazowi oraz nieustannego zgłębiania własnego dziedzictwa tradycyjnego.
EN
The tradition of the Christian faith as reality constituting the building block of the authentic expression in the time and space of believing persons are subject to also a diversified historical-religious, philosophical, theological, socio-logical perception etc. There is including nothing extraordinary all the way to this moment no, when for her the presence especially on the side of very Christians is stopping performing the real function and formation internships n-spiritual. And today such a situation seems to constitute certain negative trend in the awareness and the attitude of many confessing persons even if virtue of its association with the Catholic Church. At the same time there is still a simple convergence and self-identification distinct traditions, among other things, not to attach to one or dominant. Meanwhile, the recognition of the Christian tradition of faith, together with its specific features and shades of one and ready to explore the ongoing fidelity requires its own traditional heritage.
EN
Acknowledging that the composition and structure of personal networks is affected by meeting opportunities, social distance, and national origin similarity, we aim to disentangle their association with triadic closure in the core of personal networks. We use data (collected 2009) on the core networks of three groups of Swedes (all born in 1990): native Swedes, and first- and second-generation immigrants from Iran and former Yugoslavia, where the respondent (ego) mentions up to five core network members (alters) and whether each pair of alters (dyad) know each other (triadic closure). A three-level multiple membership logistic regression model is performed, which allows the testing of dyadic alter-alter effects, ego effects, and their interaction (i.e., ‘triadic’ effects) on triadic closure. We show that social distance, national origin similarity, and the sharing of social contexts are all associated with triadic closure in the expected direction, and that the effects of social distance and national origin similarity become smaller if shared social contexts are taken into account. The effects of the sharing of social contexts are the largest and are robust, indicating that shared social contexts are a dominant and more important condition for triadic closure than are similarity on relevant socio-demographic characteristics.
PL
Synod w Ancyrze (358) mówi o podobieństwie Syna κατ’ οὐσίαν do Ojca. Czy nauka synodalna jest herezją? Pierwsza część artykułu jest próbą teologicznej interpretacji podobieństwa, które okazuje się być podobieństwem osoby (Syna) do osoby (Ojca) i podobieństwem substancji (istoty). W drugiej części zostają przedstawione biblijne teksty, na których Synod opiera teologię podobieństwa, z ich synodalną interpretacją. Trzecia część dotyczy podobieństwa Syna do ludzi, które w ujęciu synodalnym jest analogiczne do podobieństwa Syna do Ojca, chociaż jest od niego różne. Końcowe wnioski ukazują znaczenie teologii podobieństwa, która może wnieść nowe impulsy dla współczesnej teologii.
EN
Recent research has addressed the problem of the orthodoxy of the teaching of the Synod of Ancyra, but has not dealt directly with the theology of similarity, which is not identical to the theology of the image, although it is close to it. The Synod focused on the similarity of the Son in God’s inner Trinitarian life, claiming that the Son is similar to the Father κατ’ οὐσίαν. It also mentioned the Son’s similarity to us. However, it did not take up the subject of the similarity between man and God or between man and man. The article shows the biblical basis of the synodal theology of similarity and its basic propositions. The difficult expression κατ’ οὐσίαν, defining the similarity of the Son to the Father, is the key to the understanding of the synodal theology. It means the similarity of a person to a person and the unity of persons on the level of substance.
EN
Das „da Sein in Ahnlichkeit Gottes" versteht Didymus ais Schritt in Richtung der Vollkommenheit. Seiner Meinung nach die „Ahnlichkeit", fur die das Bildnis „den Anfang bedeutet und der Einstieg ist", stellt das grósste Bild dar, das vom Bildnis viel genauer sei.
EN
The author points to the spiritual relationship between certain underlying ideas in the philosophy of Gernot Böhme—especially in the areas of aesthetics and anthropology—and the typical features of Japanese culture as visible in its art, language and everyday life. For this, he turns to Böhme’s essay On the Aesthetics of the Ephemeral to show the typically ephemeral character of the Japanese painting school, he also reflects on the sophisticated aesthetics of Japanese culinary art. In Mueller’s opinion Japanese culture in many ways put some of Böhme’s philosophical postulates to practical use, notably those concerning the contemplative tendencies of individuals, the obliteration in experi-ence of the difference between the subjective and objective (and in language between the active and passive voice), and the passive acceptance of atmospheric factors.
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