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EN
The book published last year records experiences and meditations on the time of the COVID-19 pandemic. The topics of the publication include: the author’s observations of contemporary culture, the deconstruction of the axionormative order and emerging of culturally foreign social worlds. The author shares his views on the nature of observed changes as well as their sources. The adapted cognitive perspective is concentrated around the rich legacy of the social sciences of Catholic Church.
EN
The collective work, published in 2020, the theme of which is the culture of Bielsko-Biała documents the rich history of the 1wo-city. The city is analyzed on many levels by art historians, literary scholars and linguists. The publication restores the city`s memory related to the heritage of German and Jewish citizens, erased during the building of the Polish People’s Republic (the communist regime). The rediscovery of forgotten stories, symbols, and many other cultural artifacts is reminiscent of a palimpsest on which the experiences of subsequent generations have been overwritten. Getting to the original text is painstaking work that has been successfully undertaken and completed by the editors and authors of the individual chapters.
EN
The pandemic of COVID-19 is contributing to multifaceted changes in social systems around the world. It strengthens the previous processes related to digital transformation, and also initiates a number of new ones. The dynamics of life virtualization during pandemic introduces profound changes in communication ecosystems, emphasizes growing social inequalities and the related development processes of “cognitive minorities”, and deepens the processes of medicalization. The lack of consistency in communication systems has caused the infodemic phenomenon. The purpose of the article is to identify changes taking place in communication ecosystems and to make a preliminary analysis of their social consequences. The author used the results of in-depth interviews carried out interviews during pandemic.
PL
Trwająca od 2020 roku pandemia COVID-19 przyczynia się do wielopłaszczyznowych zmian w systemach społecznych na całym świecie. Wzmacnia wcześniejsze procesy związane z transformacją cyfrową, inicjuje również szereg nowych. Dynamika wirtualizacji życia podczas pandemii wprowadza głębokie przeobrażenia w ekosystemach komunikowania, uwydatnia wzrastające nierówności społeczne i związane z nimi procesy rozwoju “mniejszości kognitywnych”, pogłębia procesy medykalizacji życia. Celem artykułu jest identyfikacja zmian zachodzących w ekosystemach komunikacyjnych oraz wstępna analiza ich społecznych konsekwencji. W artykule wykorzystano wyniki badań własnych zrealizowanych za pomocą wywiadów pogłębionych przeprowadzonych z socjologami, a także obserwację zawartości mediów.
EN
The aim of the article is to present the channels and tools that are used by Bielsko-Biała local government in communicating with residents as well as to assess their quality and effectiveness. The communication between citizens and local authorities was analyzed, taking into account its specificity, goals, methods in the historical perspective and current territorial marketing will be analysed. The author`s research, with the use of the content analysis method, was the empirical basis for the considerations. The exploration concerned both traditional communication channels, such as the press, radio, or town hall television, as well as social networks – Facebook, Instagram, Twitter, YouTube, and others. In the examined period 2020- 2022, there was a change in the preferred channels of transmission information, both on the part of their senders and recipients. There is a noticeable process of virtualization of communication, which may favor wider civic participation in the process of shaping the community.
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